U.S. Wal-Mart Retailer Buys Almost 60'000 of The Passion of Love From Adventist Printer

Bentonville, Arkansas/USA | 05.08.2004 | APD | International

By the end of August 2004, U.S. shoppers will be able to stop by their local Wal-Mart to pick up The Passion of Love, which is compiled from 13 of the last chapters of the book The Desire of Ages, written by the well-known Christian author and co-founder of world-wide mainstream protestant Seventh-day Adventist Church, Ellen G. White (1827-1915). The book was produced and printed by the privately owned printing company Remnant Publications, and it will soon be available in both English and Spanish at Wal-Mart stores around the country, according to David Berthiaume, Remnant's literature evangelism coordinator. The Anderson Group, which is responsible for placing books in the Wal-Mart stores, has ordered more than 50,000 English and approximately 9,000 Spanish copies of The Passion of Love. Berthiaume added that Wal-Mart has also shown interest in placing more Ellen G. White books in their stores, if The Passion of Love sells well.

"Since the release of Mel Gibson's movie, The Passion of the Christ, doors have been opened around the world for sharing the gospel," said Dwight Hall, president of Remnant Publications, located in Coldwater, Michigan/USA. "Here in America the Adventist church has capitalized on this opportunity by using the last chapters of The Desire of Ages in the form of mini-books and pamphlets to spread the truth about Christ's love for the world."

According to Remnant Publications spokesperson Judy Jennings, since March 2004 a total of more than 1.3 million copies of the book have been sold to churches, conferences, and individuals throughout the U. S. and 18 other countries. There are now plans to translate The Passion of Love into French and Arabic.

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